Volume 51, Issue 8, August 2021

Published: 2021-08-31

Articles

  • Improving Profitability Using Predictive Analytics

    Bhaskar Roy, Debabrata Bera, Praveen Kumar Tripathi, S. K. Upadhyay
    8-25
    Abstract views: 27 times| Download: 42 times
    DOI: https://doi.org/10.17010/ijom/2021/v51/i8/165759

  • Social Commerce of Indian Customers : Role of Social Media Usage

    Smitha Siji
    26-38
    Abstract views: 57 times| Download: 41 times
    DOI: https://doi.org/10.17010/ijom/2021/v51/i8/165760

  • Green Marketing : A Systematic Literature Review

    Hansini Premi, Monica Sharma, G. S. Dangayach
    39-57
    Abstract views: 109 times| Download: 62 times
    DOI: https://doi.org/10.17010/ijom/2021/v51/i8/165761