Volume 40, Issue 10, October 2010

Articles

• Factors Affecting Consumer Purchase Decision of Laptops

  Ravi Soni, Rohit Lohani, Mahim Sagar

  3-9

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  Abstract views: 32 times| Download: 38 times

• A Study of the Ornamental Fish Breeders in India for Analysing the Constraints in Enhancing Production

  Mini Sekharan, Soumya Subhra De

  10-16

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  Abstract views: 15 times| Download: 58 times

• A Study on Consumers' Perceived Value and Satisfaction with Insecticides Used in Paddy in Jorhat District of Assam

  Deepak Bhagat, B. K. Barooah

  17-24

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  Abstract views: 15 times| Download: 26 times

• A Study on Market Segmentation, Target Marketing and Product Positioning Strategy for Medical Tourism in Bangalore

  Akhila R. Udupa, G. Kotreshwar

  25-29

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  Abstract views: 15 times| Download: 71 times

• Web Based Marketing: Islamic Versus Conventional Banks of Pakistan

  Khaliq Ahmed, Muhammad Imran Kha, Muhammad Tahir Jan

  30-37

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  Abstract views: 13 times| Download: 17 times

• Marketing to Senior Consumers (West and India): A Review

  Adya Sharma

  38-43

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  Abstract views: 6 times| Download: 18 times

• Behavioral Aspect of Teenagers towards Internet Banking: An Empirical Study

  Bernadette D' Silva, Stephen D' Silva, Roshni Subodhkumar Bhuptai

  44-53

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  Abstract views: 15 times| Download: 14 times

• Brand Valuation: Financial - Marketing Interface of Metrics

  Shigufta Hena Uzma, Naveen Kumar

  54-62

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  Abstract views: 3 times| Download: 19 times